IDEA is the newest Concept Store located at Mazee The Art & Fashion Store fX lifestyle x'Nter Senayan Jakarta. Created and Found by Dandan Hamdani and Adetya Herdini Hutami. We Provide more than 30 new local brand from Jakarta and outside.
From idea to concept this is what we are.
A collection of designer's that gives you idea on what you to wear for any occassion.
Latest design, happy chics, office wear with an edge it's all right here.
Don't have an idea, come to us, there plenty IDEAS here
"Don't copy others but get something from it,
you get the IDEA and make something with your own style" (Giffa)
